Publer
Publer is a social media management platform for creating, scheduling, publishing, analyzing, and collaborating across multiple social networks.
$0 / monthList of Social Media Analytics Software | Last updated: September 3, 2026
This page lists the 13 tools in the TechZella directory that are classified under Social Media Analytics, a software category in our taxonomy. Every profile summarises what the product does, who it suits, what it costs, and where it falls short, based on documented vendor and independent sources rather than hands-on testing. Examples in this group include Agorapulse, Brand24, Buffer, Hootsuite, Iconosquare, Later, Loomly and Metricool; the list is alphabetical and does not imply a ranking. Across these tools the industries most often documented are Marketing and Advertising, Retail, Education, Media and publishing. The most common documented use cases are Social media analytics, Social media scheduling, Community management, Social listening. Platform support most often listed is Web, iOS, Android, API. To compare options, open each profile and read the Decision Snapshot, the pricing and total cost sections, and the Gotchas, then check the alternatives listed for the products you are considering. Features, pricing and availability change, so confirm current details with each vendor before you decide.
Software discovery — this page combines TechZella's software profiles, structured comparisons, category guidance, and related topics to help you evaluate social media analytics software.
Editorial content availableStart here to understand what social media analytics software does, which teams commonly use it, and what to look for before comparing individual products.
This page lists the 13 tools in the TechZella directory that are classified under Social Media Analytics, a software category in our taxonomy. Every profile summarises what the product does, who it suits, what it costs, and where it falls short, based on documented vendor and independent sources rather than hands-on testing. Examples in this group include Agorapulse, Brand24, Buffer, Hootsuite, Iconosquare, Later, Loomly and Metricool; the list is alphabetical and does not imply a ranking. Across these tools the industries most often documented are Marketing and Advertising, Retail, Education, Media and publishing. The most common documented use cases are Social media analytics, Social media scheduling, Community management, Social listening. Platform support most often listed is Web, iOS, Android, API. To compare options, open each profile and read the Decision Snapshot, the pricing and total cost sections, and the Gotchas, then check the alternatives listed for the products you are considering. Features, pricing and availability change, so confirm current details with each vendor before you decide.
You do not need to evaluate every tool in this category. Start with the job you need to accomplish, the environment you work in, or the platform you need to support, then narrow the software list from there.
Start with the outcome you need. These paths connect the category to specific jobs, workflows and problems that software can help you address.
Your industry can change the features, integrations, compliance needs and workflows that matter. Explore software already associated with these industry contexts.
Platform compatibility can narrow the field quickly. Use these links when the devices or operating environments your team relies on are a key requirement.
These shortlists connect the category to specific jobs and business contexts. They are designed to help you move from a broad category to a few relevant products without treating every tool as equally suitable for every situation.
This page lists the 14 tools in the TechZella directory that are classified under Social media analytics, a use case in our taxonomy. Every…
Explore software associated with this use case and compare the options that appear most relevant to this category.
Explore software associated with this use case and compare the options that appear most relevant to this category.
This page lists the 62 tools in the TechZella directory that are classified under Marketing and Advertising, a industry in our taxonomy. Every profile…
This page lists the 68 tools in the TechZella directory that are classified under E-commerce, a industry in our taxonomy. Every profile summarises what…
This page lists the 274 tools in the TechZella directory that are classified under Education, a industry in our taxonomy. Every profile summarises what…
Once you understand what you need, use these related category links to broaden or narrow your research. This is navigation rather than another evaluation layer, so it stays compact.
This explains what the information on the page means and how TechZella approaches comparison. It is intended to make the evaluation process easier to understand before you rely on a score or shortlist.
TechZella evaluates Social Media Analytics software using structured information stored in each profile, documented product capabilities, pricing information, user feedback where available, and evidence collected during research. The evaluation considers features, ease of use, value, performance, support and user sentiment so that the comparison reflects more than a single rating signal.
Use the comparison as a starting point, then check the individual software profile for current pricing, integrations, feature limitations and requirements that matter to your team. A higher TechZella Score does not automatically mean a tool is the right fit for every workflow.
| # | Software / Tool | Best For | TechZella Score | User Rating | Pricing |
|---|---|---|---|---|---|
| 1 | Publer | Publer is a social media management platform for creating, scheduling, publishing, analyzing,… | 8.6/10 | — | $0 / Starts at $5 |
| 2 | Vista Social | Vista Social is an all-in-one social media management platform for publishing, engagement,… | 8.6/10 | — | $79 / $758 |
| 3 | Zoho Social | Zoho Social manages publishing, scheduling, monitoring, analytics, collaboration, and lead generation across… | 8.6/10 | — | $0 / $15 |
| 4 | Metricool | Metricool is a web and mobile platform for scheduling social content, analyzing… | 8.5/10 | — | $0 / From $20 |
| 5 | Agorapulse | Agorapulse is a social media management platform for publishing, inbox management, monitoring,… | 8.4/10 | — | $99 monthly or $79 annually / $149 monthly… |
| 6 | Brand24 | Brand24 monitors online mentions across social media, news, blogs, forums, podcasts and… | 8.4/10 | — | $0 / $249 monthly or $199 billed annually |
| 7 | Iconosquare | Iconosquare is a web-based social media management platform for scheduling, analytics, reporting,… | 8.4/10 | — | u20ac0 / u20ac33/month yearly or u20ac72/month monthly |
| 8 | Loomly | Loomly is a social media management platform for planning, creating, scheduling, publishing,… | 8.3/10 | — | $65 / $332 |
Publer is a social media management platform for creating, scheduling, publishing, analyzing, and collaborating across multiple social networks.
$0 / monthVista Social is an all-in-one social media management platform for publishing, engagement, analytics, listening, reviews, automation and AI-assisted workflows.
$79 / monthIconosquare is a web-based social media management platform for scheduling, analytics, reporting, monitoring, and community engagement across eight social networks.
u20ac0 / monthLoomly is a social media management platform for planning, creating, scheduling, publishing, monitoring, and analyzing content across multiple social channels.
$65 / month, billed monthlyBrand24 monitors online mentions across social media, news, blogs, forums, podcasts and review sites, with analytics and AI-assisted reporting.
$0 / 14 daysMetricool is a web and mobile platform for scheduling social content, analyzing performance, managing ads, and producing marketing reports.
$0 / monthAgorapulse is a social media management platform for publishing, inbox management, monitoring, reporting and ROI analysis across major social networks.
$99 monthly or $79 annually / per user/monthZoho Social manages publishing, scheduling, monitoring, analytics, collaboration, and lead generation across multiple social networks.
$0 / month