P
AI Content Generation
Publer
Publer is a social media management platform for creating, scheduling, publishing, analyzing, and collaborating across multiple social networks.
$0 / monthTechZella Directory
Social Media Analytics Software in 2026
List of Social Media Analytics Software | Last updated: September 3, 2026
Category guide
Software discovery — this page combines TechZella's software profiles, structured comparisons, category guidance, and related topics to help you evaluate social media analytics software.
Find the right fit
Choose social media analytics based on your needs
You do not need to evaluate every tool in this category. Start with the job you need to accomplish, the environment you work in, or the platform you need to support, then narrow the software list from there.
Use cases
Start with the outcome you need. These paths connect the category to specific jobs, workflows and problems that software can help you address.
Social media analytics
Explore Social media analytics software within the social media analytics category.
10 matching tools →
Social media scheduling
Explore Social media scheduling software within the social media analytics category.
9 matching tools →
Community management
Explore Community management software within the social media analytics category.
4 matching tools →
Social listening
Explore Social listening software within the social media analytics category.
4 matching tools →
Team collaboration
Explore Team collaboration software within the social media analytics category.
4 matching tools →
AI-assisted content creation
Explore AI-assisted content creation software within the social media analytics category.
3 matching tools →
Industries
Your industry can change the features, integrations, compliance needs and workflows that matter. Explore software already associated with these industry contexts.
Marketing and Advertising
Explore Marketing and Advertising software within the social media analytics category.
10 matching tools →
Media and publishing
Explore Media and publishing software within the social media analytics category.
6 matching tools →
Retail
Explore Retail software within the social media analytics category.
6 matching tools →
Education
Explore Education software within the social media analytics category.
5 matching tools →
Professional Services
Explore Professional Services software within the social media analytics category.
4 matching tools →
Real Estate
Explore Real Estate software within the social media analytics category.
4 matching tools →
Platforms
Platform compatibility can narrow the field quickly. Use these links when the devices or operating environments your team relies on are a key requirement.
Web
Explore Web software within the social media analytics category.
13 matching tools →
iOS
Explore iOS software within the social media analytics category.
12 matching tools →
Android
Explore Android software within the social media analytics category.
11 matching tools →
API
Explore API software within the social media analytics category.
10 matching tools →
MCP
Explore MCP software within the social media analytics category.
5 matching tools →
Chrome extension
Explore Chrome extension software within the social media analytics category.
4 matching tools →
Best-fit software
Software to explore by use case and industry
These shortlists connect the category to specific jobs and business contexts. They are designed to help you move from a broad category to a few relevant products without treating every tool as equally suitable for every situation.
Best for use case
View all →Social media analytics
Explore software associated with this use case and compare the options that appear most relevant to this category.
PublerPubler is a social media management platform for creating, scheduling, publishing, analyzing,…8.6/10IconosquareIconosquare is a web-based social media management platform for scheduling, analytics, reporting,…8.4/10LoomlyLoomly is a social media management platform for planning, creating, scheduling, publishing,…8.3/10
Best for use case
View all →Social media scheduling
Explore software associated with this use case and compare the options that appear most relevant to this category.
PublerPubler is a social media management platform for creating, scheduling, publishing, analyzing,…8.6/10MetricoolMetricool is a web and mobile platform for scheduling social content, analyzing…8.5/10IconosquareIconosquare is a web-based social media management platform for scheduling, analytics, reporting,…8.4/10
Best for use case
View all →Community management
Explore software associated with this use case and compare the options that appear most relevant to this category.
Vista SocialVista Social is an all-in-one social media management platform for publishing, engagement,…8.6/10IconosquareIconosquare is a web-based social media management platform for scheduling, analytics, reporting,…8.4/10LoomlyLoomly is a social media management platform for planning, creating, scheduling, publishing,…8.3/10
Best for industry
View all →Marketing and Advertising
Explore software associated with this industry and compare the options that appear most relevant to this category.
PublerPubler is a social media management platform for creating, scheduling, publishing, analyzing,…8.6/10Vista SocialVista Social is an all-in-one social media management platform for publishing, engagement,…8.6/10IconosquareIconosquare is a web-based social media management platform for scheduling, analytics, reporting,…8.4/10
Best for industry
View all →Media and publishing
Explore software associated with this industry and compare the options that appear most relevant to this category.
PublerPubler is a social media management platform for creating, scheduling, publishing, analyzing,…8.6/10MetricoolMetricool is a web and mobile platform for scheduling social content, analyzing…8.5/10Brand24Brand24 monitors online mentions across social media, news, blogs, forums, podcasts and…8.4/10
Best for industry
View all →Retail
Explore software associated with this industry and compare the options that appear most relevant to this category.
IconosquareIconosquare is a web-based social media management platform for scheduling, analytics, reporting,…8.4/10SocialPilotSocialPilot is a social media management platform for scheduling, publishing, analytics, collaboration,…8.4/10LoomlyLoomly is a social media management platform for planning, creating, scheduling, publishing,…8.3/10
Explore related software
Continue exploring Social Media Analytics
Once you understand what you need, use these related category links to broaden or narrow your research. This is navigation rather than another evaluation layer, so it stays compact.
How we compare
TechZella evaluation methodology
This explains what the information on the page means and how TechZella approaches comparison. It is intended to make the evaluation process easier to understand before you rely on a score or shortlist.
TechZella evaluates Social Media Analytics software using structured information stored in each profile, documented product capabilities, pricing information, user feedback where available, and evidence collected during research. The evaluation considers features, ease of use, value, performance, support and user sentiment so that the comparison reflects more than a single rating signal.
Use the comparison as a starting point, then check the individual software profile for current pricing, integrations, feature limitations and requirements that matter to your team. A higher TechZella Score does not automatically mean a tool is the right fit for every workflow.
Quick comparison
Social Media Analytics Software
| # | Software / Tool | Best For | TechZella Score | User Rating | Pricing |
|---|---|---|---|---|---|
| 1 | Publer | Publer is a social media management platform for creating, scheduling, publishing, analyzing,… | 8.6/10 | — | $0 / Starts at $5 |
| 2 | Vista Social | Vista Social is an all-in-one social media management platform for publishing, engagement,… | 8.6/10 | — | $79 / $758 |
| 3 | Zoho Social | Zoho Social manages publishing, scheduling, monitoring, analytics, collaboration, and lead generation across… | 8.6/10 | — | $0 / $15 |
| 4 | Metricool | Metricool is a web and mobile platform for scheduling social content, analyzing… | 8.5/10 | — | $0 / From $20 |
| 5 | Agorapulse | Agorapulse is a social media management platform for publishing, inbox management, monitoring,… | 8.4/10 | — | $99 monthly or $79 annually / $149 monthly… |
| 6 | Brand24 | Brand24 monitors online mentions across social media, news, blogs, forums, podcasts and… | 8.4/10 | — | $0 / $249 monthly or $199 billed annually |
| 7 | Iconosquare | Iconosquare is a web-based social media management platform for scheduling, analytics, reporting,… | 8.4/10 | — | u20ac0 / u20ac33/month yearly or u20ac72/month monthly |
| 8 | Sendible | Sendible is a web-based social media management platform for scheduling, publishing, engagement,… | 8.4/10 | — | $35 / $99 |
| 9 | SocialPilot | SocialPilot is a social media management platform for scheduling, publishing, analytics, collaboration,… | 8.4/10 | — | $0 / $30 |
| 10 | Loomly | Loomly is a social media management platform for planning, creating, scheduling, publishing,… | 8.3/10 | — | $65 / $332 |
Related categories
Filters
Editorial selection
Social Media Analytics Software in 2026
V
Reputation Management
Vista Social
Vista Social is an all-in-one social media management platform for publishing, engagement, analytics, listening, reviews, automation and AI-assisted workflows.
$79 / month
I
Social Media Analytics
Iconosquare
Iconosquare is a web-based social media management platform for scheduling, analytics, reporting, monitoring, and community engagement across eight social networks.
u20ac0 / month
L
Content Marketing
Loomly
Loomly is a social media management platform for planning, creating, scheduling, publishing, monitoring, and analyzing content across multiple social channels.
$65 / month, billed monthly
B
Brand Monitoring
Brand24
Brand24 monitors online mentions across social media, news, blogs, forums, podcasts and review sites, with analytics and AI-assisted reporting.
$0 / 14 days
M
AI Marketing Tools
Metricool
Metricool is a web and mobile platform for scheduling social content, analyzing performance, managing ads, and producing marketing reports.
$0 / month
S
Content Collaboration
Sendible
Sendible is a web-based social media management platform for scheduling, publishing, engagement, analytics, collaboration and agency workflows.
$35 / month
S
Reputation Management
SocialPilot
SocialPilot is a social media management platform for scheduling, publishing, analytics, collaboration, engagement, and online review management.
$0 / 14 days
A
Customer Engagement
Agorapulse
Agorapulse is a social media management platform for publishing, inbox management, monitoring, reporting and ROI analysis across major social networks.
$99 monthly or $79 annually / per user/month
Z
Social Listening
Zoho Social
Zoho Social manages publishing, scheduling, monitoring, analytics, collaboration, and lead generation across multiple social networks.
$0 / month