Free
€0
month
After the trial, one user can manage two social profiles with basic analytics, limited reporting, and ten scheduled posts per month per profile.
Check current pricing →I
Iconosquare
Iconosquare is a web-based social media management platform for scheduling, analytics, reporting, monitoring, and community engagement across eight social networks.
Editorial overview
Aggregated Overview
Iconosquare combines scheduling, analytics, reporting, listening, inbox management, approvals, AI assistance, and mobile access. G2 feedback supports strong usability and analytics sentiment, while platform API limits and plan-based feature access reduce the overall score.
This profile combines documented product information and independent evidence where available. It is not a hands-on test unless TechZella explicitly identifies one.
Iconosquare Decision Snapshot
A quick way to understand who this product may suit, where its limits matter, and which facts are most relevant before you compare alternatives.
Platforms
Android, API, iOS, MCP, Web
TechZella assessment
8.4/10
Overview
Iconosquare is a cloud-based social media management platform that combines publishing, analytics, reporting, monitoring, and community tools. It supports Instagram, Facebook, TikTok, LinkedIn, X, Pinterest, Threads, and YouTube.
The product began as Statigram in Limoges in 2011. It adopted the Iconosquare name in 2015, joined Wedia Group in 2022, and joined Positive in 2026. Its stated customer focus includes brands, agencies, social media managers, and creators.
Iconosquare Pros & Cons
Pros
- Broad combination of social scheduling, analytics, reporting, listening, and community tools.
- Supports eight social networks in one workspace.
- Strong agency-oriented features, including approvals, groups, and white-label reporting.
- Includes AI caption-writing and content-ideation features.
- Offers a limited free plan after the 14-day trial.
Cons
- API access is restricted to Excel and Custom plans.
- Advanced reporting, extended retention, and larger teams require higher-tier subscriptions.
- Platform API permissions can limit some analytics and publishing functions.
- The free plan supports only two profiles and limited scheduling.
- The MCP connection currently supports analytics access rather than content publishing.
Iconosquare Pricing & Plans
Launch
€33/month yearly or €72/month monthly
month
Five social profiles, one user, 100 posts per month, standard analytics, one year of data retention, AI assistance, and email support.
Check current pricing →Scale
€69/month yearly or €168/month monthly
month
Five social profiles, three users, unlimited posts, one group, campaign and promoted-post analytics, listening tools, approvals, inbox management, and two years of data retention.
Check current pricing →Excel
€116/month yearly or €276/month monthly
month
Five social profiles, six users, unlimited groups and data retention, API access, white-label reporting, unlimited competitor benchmarking, and dedicated customer success support.
Check current pricing →Custom
Custom quote
custom
Custom plans start at 20 social profiles and provide flexible user limits, unlimited groups, tailored requirements, and dedicated account support.
Check current pricing →Pricing may change. Verify current plans on the vendor's website.
Iconosquare Competitors & Alternatives
Compare similar products directly, then see which alternatives may make more sense when your requirements differ.
Direct competitors
These products address broadly similar requirements. The descriptions focus on documented reasons a buyer might compare them with Iconosquare.
Iconosquare Features
Supported Networks
- TikTok
- X
- Threads
- YouTube
Publishing
- Content calendar
- Post scheduling
- Cross-posting
- Instagram Stories scheduling
- Instagram Reels scheduling
- TikTok video and carousel scheduling
- Instagram collaboration post scheduling
- First comment scheduling
- Media library
- Saved caption templates
- Post approval workflows
Analytics and Reporting
- Profile analytics
- Post analytics
- Stories analytics
- Reels analytics
- Reach and engagement metrics
- Audience demographics
- Campaign tracking
- Promoted post analytics
- Grouped profile analytics
- Custom dashboards
- PDF and XLS exports
- Scheduled reports
- White-label reporting
- Industry benchmarking
Listening and Community
- Competitor benchmarking
- Hashtag monitoring
- Mentions tracking
- Customized feeds
- Comment tracking
- Comment exports
- Instagram and Facebook direct-message management
- Instagram giveaway picker
AI Features
- AI caption-writing assistant
- AI content inspiration
Integrations and API
- Zapier integration
- Adobe Express integration
- OneDrive integration
- Dropbox media import
- Canva integration listed as coming soon
- API access on Excel and Custom plans
- MCP analytics connection for compatible AI assistants
Iconosquare Specifications
| Deployment | Cloud-based SaaS |
|---|---|
| Primary interface | Web application |
| Mobile apps | iOS and Android smartphones |
| Supported social networks | Instagram, Facebook, TikTok, LinkedIn, X, Pinterest, Threads, YouTube |
| Free trial | 14 days, no credit card required |
| Free plan | 1 user, 2 social profiles, 10 scheduled posts per month per profile |
| Starting paid price | €33 per month with yearly billing |
| API | Available on Excel and Custom plans |
| MCP | Analytics access through compatible AI assistants; publishing unavailable |
| Direct integrations | Zapier, Adobe Express, OneDrive, Dropbox |
| Annual billing | Up to 17% discount, equivalent to two months free |
| Data retention | 1 year Launch, 2 years Scale, unlimited Excel and Custom |
| Headquarters | Limoges, Nouvelle-Aquitaine, France |
| GDPR | Iconosquare states that its service is EU GDPR compliant |
Our evidence-based assessment
TechZella Score
A proprietary editorial score based on product capabilities, usability, value, performance, support and user sentiment evidence.
8.4/10Moderate confidence
Iconosquare combines scheduling, analytics, reporting, listening, inbox management, approvals, AI assistance, and mobile access. G2 feedback supports strong usability and analytics sentiment, while platform API limits and plan-based feature access reduce the overall score.
Methodology v1.0. The assessment weighs feature coverage (25%), ease of use (15%), value for money (20%), performance (15%), support (10%) and user sentiment (15%), using researched product evidence and verified review evidence where available. It is a TechZella editorial assessment, not a direct user-review average.
Community feedback
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FAQ
Does Iconosquare offer a free trial?
Yes. Iconosquare offers a 14-day trial without requiring a credit card. The trial provides access to Excel-level features across its supported networks.
Is there a free Iconosquare plan?
Yes. After the trial, an account can continue on a limited free plan with one user, two profiles, basic analytics, limited reporting, and ten scheduled posts per month per profile.
Which social networks does Iconosquare support?
Iconosquare supports Instagram, Facebook, TikTok, LinkedIn, X, Pinterest, Threads, and YouTube.
Does Iconosquare have an API?
Yes. API access is listed for the Excel and Custom plans. Iconosquare also provides an MCP endpoint for analytics access through compatible AI tools.
What integrations does Iconosquare provide?
Directly listed integrations include Zapier, Adobe Express, OneDrive, and Dropbox. Canva is listed as coming soon. Zapier can connect Iconosquare with additional business applications.
Does Iconosquare have mobile apps?
Yes. Iconosquare provides companion apps for iOS and Android smartphones. The web platform is also responsive for tablet access.
Can Iconosquare manage Instagram personal profiles?
Instagram monitoring requires Business or Creator profiles because the available Instagram API does not support personal profiles for these functions.
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