Software / CRM Software / Glide CRM

Glide CRM

Glide CRM is a customizable no-code CRM app built with Glide. It supports lead tracking, sales management, dashboards, integrations and responsive web access.

8.2/10 TechZella Score
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At a glance

Quick Verdict

Glide provides no-code app building, CRM templates, responsive layouts, workflows, integrations, API access and multiple data sources. Pricing is flexible, but CRM functionality depends on configuration or a purchased template rather than a single dedicated CRM product.

Overview

Glide CRM refers to CRM applications created with Glide, rather than a separate standalone CRM product with one fixed feature set. Glide is a no-code platform for building responsive business apps from spreadsheets, databases or Glide Tables.

Its CRM templates support common sales workflows, including organizations, employees, leads, follow-up dates, status tracking, comments, dashboards and sales reporting. Teams can customize screens, data structures, branding, permissions and integrations.

The approach suits organizations that need a tailored CRM or an internal sales tool. It may require more configuration than dedicated CRM products with standardized automation, reporting and customer-facing functionality.

Key Features

Glide CRM can organize contacts, organizations, leads and sales records in configurable tables. CRM templates may include follow-up dates, lead statuses, comments, role-based views and performance reporting.

Glide’s builder supports forms, computed columns, relationships, filters, custom actions, workflows, dashboards and responsive layouts. Glide AI can generate, summarize or transform data when enabled on an eligible plan.

Supported data sources include Glide Tables, Glide Big Tables, Google Sheets, Excel, Airtable, BigQuery, Microsoft SQL Server, MySQL, PostgreSQL and Google Cloud SQL. Higher-tier plans add additional enterprise data connections.

Available integrations include Salesforce, HubSpot, Gmail, Google Calendar, Slack, Microsoft Outlook, Microsoft Teams, Stripe, Twilio, Zapier, Make, OpenAI and Google Gemini. Availability can vary by plan and integration.

Pricing

Glide pricing applies to the platform used to build and publish a CRM app. The CRM, Lead and Sales Manager template listed in Glide’s Template Gallery costs $99.99 as a separate template purchase.

The Free plan costs $0 per month and supports basic app building with one editor and up to 25,000 rows. The Explorer plan costs $19 per month when billed annually or $25 monthly. The Maker plan costs $49 per month when billed annually or $60 monthly.

The Business plan costs $199 per month with annual billing or $249 monthly. It includes 30 business users, 5,000 updates, workflows, Call API and Glide API access. Enterprise pricing is custom and adds expanded data sources, SSO, dedicated account management and higher limits.

Glide advertises a 14-day trial of Business features. The CRM template can be copied into a free Glide account, but publishing and platform usage remain subject to Glide plan limits.

Pros & Cons

Pros

  • Builds customized CRM workflows without traditional software development.
  • Supports responsive desktop, tablet and smartphone layouts.
  • Connects with spreadsheets, databases and business integrations.
  • Includes CRM templates that reduce initial setup time.
  • Offers API, workflow and automation capabilities on eligible plans.

Cons

  • CRM functionality depends on the selected template and customization.
  • Advanced API access, enterprise data sources and business authentication require higher plans.
  • Usage-based updates and user limits can affect total cost.
  • It does not provide the standardized CRM depth of products such as Salesforce or HubSpot.
  • Template quality and maintenance can vary because some templates come from community creators.

Alternatives

Airtable is a flexible database and workflow platform suited to teams that want spreadsheet-style CRM data with customizable views.

Softr is a no-code front-end builder for portals and business applications, commonly paired with Airtable or other data sources.

AppSheet is a Google platform for building data-driven mobile and web applications from spreadsheets and databases.

Retool targets teams building internal tools with more developer-oriented controls and integrations.

HubSpot CRM is a dedicated CRM with established sales, marketing and customer-service modules.

FAQ

Is Glide CRM a standalone CRM?
Glide CRM generally means a CRM application built on Glide or a CRM template from Glide’s Template Gallery. It is not a single fixed product edition with identical functionality for every account.

Does Glide CRM have a free plan?
Yes. Glide offers a free plan for basic app building. Publishing, users, updates, integrations and data sources vary by plan.

Does Glide CRM offer a free trial?
Yes. Glide advertises a 14-day Business feature trial. A CRM template can also be copied into a free Glide account for evaluation.

What platforms does Glide CRM support?
Glide apps run in browsers and adapt to desktop, tablet and smartphone screen sizes. Glide describes its apps as mobile adaptive and supports Progressive Web App behavior.

Does Glide CRM have an API?
Yes. Glide API supports data operations for Glide Tables through bearer-token authentication. The official help documentation identifies full API capabilities for Business and Enterprise plans.

Can Glide CRM connect with Salesforce or HubSpot?
Yes, Glide lists Salesforce and HubSpot among its integrations or enterprise data connections. Availability and plan requirements should be checked before implementation.

Capabilities

Features

CRM Management

  • Organizations and employee records
  • Lead tracking
  • Sales tracking
  • Follow-up dates
  • Status tracking
  • Comments on leads
  • Role-based user types
  • User performance reporting

Dashboards and Reporting

  • Dynamic dashboard
  • Date filtering
  • Lead metrics
  • Sales metrics
  • Conversion reporting
  • Searchable CRM records

App Building

  • No-code drag-and-drop builder
  • Forms
  • Computed columns
  • Relationships
  • Custom actions
  • Responsive layouts
  • Custom branding
  • Progressive Web App access

Automation and AI

  • Workflows
  • Call API
  • Glide API
  • Glide AI
  • AI text generation and transformation
  • Third-party automation connections

Data and Integrations

  • Glide Tables
  • Glide Big Tables
  • Google Sheets
  • Microsoft Excel
  • Airtable
  • BigQuery
  • MySQL
  • PostgreSQL
  • Microsoft SQL Server
  • Google Cloud SQL
  • Salesforce
  • HubSpot
  • Slack
  • Gmail
  • Google Calendar
  • Zapier
  • Make
  • Stripe
  • Twilio
Product details

Specifications

PlatformWeb-based responsive application
Mobile accessMobile-adaptive web app and Progressive Web App
Deployment modelCloud-hosted SaaS
APIGlide API and Call API on eligible plans
IntegrationsData sources, workflow connectors and third-party services
Free trial14-day Business feature trial
Free planYes
CRM templateCommunity template available
AuthenticationEmail sign-in, Google sign-in and enterprise SSO options
Data securityRoles, row ownership and plan-dependent access controls
Visual preview

Demo & Screenshots

Screenshots are not available yet.TechZella will add verified product images when suitable official screenshots are found.
Our evidence-based assessment

TechZella Score

A proprietary editorial score based on product capabilities, usability, value, performance, support and user sentiment evidence.

8.2/10Moderate confidence
Features8.6
Ease of Use8.8
Value for Money7.8
Performance8.2
Support7.8
User Sentiment8.0

Glide provides no-code app building, CRM templates, responsive layouts, workflows, integrations, API access and multiple data sources. Pricing is flexible, but CRM functionality depends on configuration or a purchased template rather than a single dedicated CRM product.

Methodology v1.0. This is a TechZella editorial assessment, not a direct user-review average.

Plans & pricing

Pricing

Free

$0
month

One editor, basic app building, community support and up to 25,000 rows for supported Glide data sources.

Check current pricing →

Explorer

$19 annually or $25 monthly
month

Includes published apps, personal users, workflows, Glide AI and third-party integrations within stated usage limits.

Check current pricing →

Maker

$49 annually or $60 monthly
month

Adds custom branding, custom domains, more published apps, workflows, integrations and unlimited personal users.

Check current pricing →

Business

$199 annually or $249 monthly
month

Includes 30 business users, 5,000 updates, workflows, Call API, Glide API and business-email sign-in.

Check current pricing →

Enterprise

Custom
month

Custom limits, SSO, dedicated account management, enterprise integrations, expanded data sources and priority support.

Check current pricing →

CRM, Lead and Sales Manager template

$99.99
one-time

Community-created Glide CRM template with organizations, employees, leads, sales, follow-up dates, status tracking, comments and dashboards.

Check current pricing →

Pricing may change. Verify current plans on the vendor's website.

Editorial assessment

Pros & Cons

Pros

  • Highly customizable CRM workflows without coding
  • Responsive access across desktop, tablet and smartphone devices
  • Supports spreadsheets, relational databases and business integrations
  • CRM templates shorten initial setup time
  • API and workflow options support automation

Cons

  • CRM capabilities vary by template and configuration
  • Advanced API, enterprise integrations and business authentication require higher plans
  • Usage-based limits can increase operating costs
  • Less standardized than dedicated CRM platforms
  • Community templates may require independent maintenance
Similar software

Alternatives

Airtable
Softr
Google AppSheet
Retool
HubSpot CRM
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