Bitrix24

Bitrix24 is an all-in-one workspace combining CRM, sales automation, projects, collaboration, communications, documents and AI tools.

8.4/10 TechZella Score
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At a glance

Quick Verdict

Bitrix24 combines CRM, project management, collaboration, communications, websites, documents, automation and AI in one platform. G2 and Capterra show generally positive user sentiment, while public reviews also mention a learning curve, configuration complexity and occasional support concerns.

Overview

Bitrix24 is a business workspace centered on CRM, sales management and team operations. It also includes tasks, projects, calendars, chat, video calls, file storage, online documents, websites, marketing tools, automation and AI assistance.

The CRM stores leads, contacts, companies, deals, activities and interaction history. Teams can collect inquiries from websites, email, social networks and messaging channels. CRM records can connect with estimates, invoices, payments, telephony and customer conversations.

Bitrix24 offers cloud deployment and a self-hosted edition. Its desktop applications support Windows and macOS, while mobile applications support iOS, Android and Huawei devices.

Key Features

CRM features include leads, contacts, companies, deals, custom fields, sales pipelines, duplicate control, interaction history, permissions, imports and exports.

Sales tools include estimates, invoices, online payments, product catalogs, inventory, booking, e-signatures and CRM-linked documents. Availability depends on the selected plan and region.

Automation tools include rules, triggers, workflows, automated funnels, sales automation, recurring deals, reporting and business intelligence dashboards.

Communication features include team chat, video calls, email, telephony, website live chat, social messaging and supported WhatsApp, Telegram, Facebook, Instagram and Viber channels.

Project tools include tasks, Kanban boards, Gantt charts, calendars, time tracking, workgroups, project drives and Scrum-related functions.

Bitrix24 CoPilot provides AI assistance for activities such as drafting text, summarizing calls or meetings, transcribing conversations and supporting CRM workflows. Exact AI availability depends on plan and feature configuration.

Pricing

Bitrix24 uses organization-based flat pricing for its cloud plans. Paid plans include a fixed number of users rather than charging separately for every user. Annual billing costs less than monthly billing on the official pricing page.

The Free plan costs $0 and includes core CRM functions, tasks, calendars, chat, video calls and 5 GB of storage. Basic costs $69 per organization monthly or $49 monthly when billed annually, and includes five users.

Standard costs $144 per organization monthly or $99 monthly when billed annually, and includes 50 users. Professional costs $289 monthly or $199 monthly when billed annually, and includes 100 users.

Enterprise pricing starts at $579 monthly or $399 monthly when billed annually, with higher Enterprise tiers available for larger storage and user requirements. The Vibe+ lineup adds AI and app-building capabilities at separate prices.

Bitrix24 provides a 15-day trial of most high-tier features. The official FAQ states that no credit card is required for trial activation.

Pros & Cons

Pros

  • Combines CRM, project management, collaboration and communication tools in one workspace.
  • Offers a free plan and organization-based pricing instead of standard per-user billing.
  • Supports cloud and self-hosted deployment options.
  • Provides a broad integration marketplace, REST API and workflow automation tools.
  • Includes mobile and desktop applications alongside browser access.

Cons

  • The large feature set can create a steeper learning curve for smaller teams.
  • Advanced CRM, automation, storage and communication features require paid plans.
  • Some integrations depend on third-party marketplace applications or approved providers.
  • Public reviews mention configuration complexity, notification volume and inconsistent experiences with support or platform behavior.
  • Flat organizational pricing can be less economical for very small teams needing only a narrow CRM feature set.

Alternatives

HubSpot CRM is a strong alternative for teams prioritizing inbound marketing and a simpler CRM entry point. Zoho CRM and Zoho One suit organizations seeking broad business applications with CRM integration.

Salesforce Sales Cloud targets organizations requiring extensive customization, ecosystem depth and enterprise administration. Freshsales offers a more focused sales CRM with built-in communication features.

monday CRM is an alternative for teams that prefer configurable work management boards. Odoo provides CRM alongside a wider open-source business application suite.

FAQ

Does Bitrix24 have a free plan?

Yes. Bitrix24 offers a free plan with core CRM, task, calendar, chat and video functionality. Storage and advanced features are limited.

Does Bitrix24 offer a free trial?

Yes. Bitrix24 provides a 15-day trial for most high-tier features. The official FAQ states that a credit card isn’t required.

Which platforms does Bitrix24 support?

Bitrix24 runs in a web browser and provides desktop applications for Windows and macOS. Mobile applications are available for iOS, Android and Huawei devices.

Does Bitrix24 have an API?

Yes. Bitrix24 provides an open REST API, developer documentation and marketplace tools for building integrations and custom applications.

Which integrations are available?

Official integrations include Google services, Gmail, Google Calendar, Google Docs, Outlook, Microsoft 365, email providers and supported messaging channels. The marketplace adds applications for telephony, payments, marketing, analytics and other business systems.

Can Bitrix24 be self-hosted?

Yes. Bitrix24 offers an on-premise edition with self-hosted deployment, source-code access and API access. Pricing and capabilities differ from the cloud edition.

Capabilities

Features

CRM

  • Leads, contacts, companies and deals
  • Custom fields and sales pipelines
  • Interaction history and duplicate control
  • CRM permissions and roles
  • Imports and exports
  • CRM reports and sales analytics

Sales Enablement

  • Estimates and invoices
  • Online payments
  • Product catalog and inventory
  • Booking
  • E-signatures
  • CRM-linked documents

Automation and AI

  • Automation rules and triggers
  • Workflows and automated funnels
  • Sales automation
  • Recurring deals
  • CoPilot AI assistance
  • Call transcription and summaries on supported plans

Communication

  • Team chat
  • Video calls
  • Email integration
  • Telephony and call tracking
  • Website live chat
  • Supported WhatsApp, Telegram, Facebook, Instagram and Viber channels

Projects and Collaboration

  • Tasks and task templates
  • Kanban boards
  • Gantt charts
  • Calendars
  • Time tracking
  • Workgroups and project drives
  • Scrum-related project tools

Integrations and Development

  • REST API
  • Bitrix24 Marketplace
  • Google and Gmail integration
  • Google Calendar and Google Docs integration
  • Outlook and Microsoft 365 integration
  • Third-party applications for telephony, payments, marketing and analytics

Deployment and Access

  • Browser-based cloud workspace
  • Windows desktop application
  • macOS desktop application
  • iOS mobile application
  • Android mobile application
  • Huawei mobile application
  • Self-hosted on-premise edition
Product details

Specifications

Product typeCRM and all-in-one business workspace
DeploymentCloud and on-premise
Pricing modelOrganization-based flat pricing
Free planYes
Free trial15 days
APIOpen REST API
Marketplace790+ apps and integrations listed by Bitrix24
Cloud storage5 GB to 3 TB depending on plan
Desktop supportWindows and macOS
Mobile supportiOS, Android and Huawei
HeadquartersAlexandria, Virginia, USA
Legal entityAlaio Inc.
Visual preview

Demo & Screenshots

Screenshots are not available yet.TechZella will add verified product images when suitable official screenshots are found.
Our evidence-based assessment

TechZella Score

A proprietary editorial score based on product capabilities, usability, value, performance, support and user sentiment evidence.

8.4/10Moderate confidence
Features9.0
Ease of Use7.7
Value for Money8.8
Performance8.1
Support7.7
User Sentiment8.2

Bitrix24 combines CRM, project management, collaboration, communications, websites, documents, automation and AI in one platform. G2 and Capterra show generally positive user sentiment, while public reviews also mention a learning curve, configuration complexity and occasional support concerns.

Methodology v1.0. This is a TechZella editorial assessment, not a direct user-review average.

Independent review sources

Trusted Ratings

Ratings are published by the respective review platforms and may change over time.

Plans & pricing

Pricing

Free

$0
month

Core CRM, tasks, Kanban and Gantt tools, shared calendars, chat, video calls and 5 GB storage.

Check current pricing →

Basic

$69 monthly or $49 annually
organization/month

Includes five users, 24 GB storage, AI tools, sales pipelines, recurring deals, online payments, email, WhatsApp and telephony integrations.

Check current pricing →

Standard

$144 monthly or $99 annually
organization/month

Includes 50 users, 100 GB storage, unlimited leads, invoices, estimates, web forms, e-signatures, WhatsApp marketing and unlimited projects.

Check current pricing →

Professional

$289 monthly or $199 annually
organization/month

Includes 100 users, 1 TB storage, sales automation, employee hours tracking and advanced operational capabilities.

Check current pricing →

Enterprise

From $579 monthly or $399 annually
organization/month

Includes 250 users at the entry tier, 3 TB storage and enterprise administration, security, backup and scalability features.

Check current pricing →

Vibe+

From $89 monthly or $59 annually
organization/month

Additional plans focused on AI features, Vibecode app building and expanded REST API and marketplace capabilities.

Check current pricing →

Pricing may change. Verify current plans on the vendor's website.

Editorial assessment

Pros & Cons

Pros

  • Broad feature coverage across CRM, projects, collaboration and communications.
  • Free plan available for evaluating core functionality.
  • Organization-based pricing can reduce marginal cost as teams add users.
  • Cloud and self-hosted deployment options support different control requirements.
  • REST API and marketplace support custom integrations.
  • Desktop and mobile apps extend access beyond the browser.

Cons

  • The broad product scope may increase setup and training requirements.
  • Advanced tools and higher storage limits are restricted to paid plans.
  • Some messaging and business integrations require third-party providers or marketplace apps.
  • Independent reviews identify learning-curve, configuration and support concerns.
  • Teams needing only basic CRM functions may find the platform more extensive than necessary.
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