AWeber

AWeber is web-based email marketing software for newsletters, subscriber management, automation, landing pages, segmentation, analytics and e-commerce campaigns.

8.3/10 TechZella Score
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Editorial overview

Aggregated Overview

AWeber provides email creation, automation, landing pages, segmentation, analytics, e-commerce tools, integrations and a REST API. G2 reports a 4.2 out of 5 rating from 649 reviews, with ease of use and automation frequently recognized in review summaries.

This profile combines documented product information and independent evidence where available. It is not a hands-on test unless TechZella explicitly identifies one.

Decision guide

AWeber Decision Snapshot

A quick way to understand who this product may suit, where its limits matter, and which facts are most relevant before you compare alternatives.

Platforms

API, Mobile web, Web

TechZella assessment

8.3/10

Overview

AWeber is a web-based email marketing platform founded in 1998. It supports newsletters, subscriber management, automated campaigns, landing pages, signup forms, segmentation, reporting and e-commerce messaging.

The product targets small businesses, entrepreneurs, agencies, nonprofits and online sellers. AWeber also provides a REST API, webhooks and integrations with services such as WordPress, Shopify, WooCommerce, PayPal and Facebook.

Editorial assessment

AWeber Pros & Cons

Pros

  • Permanent free plan supports up to 500 subscribers.
  • Combines newsletters, automation, landing pages and e-commerce tools.
  • Provides REST API access, webhooks and many third-party integrations.
  • Offers phone, email and chat support on paid plans.
  • Includes AI-assisted writing, subject lines, newsletters and landing pages.

Cons

  • Lower-priced Lite plans limit lists, automations, landing pages, users and segments.
  • Subscriber-based pricing can become more expensive as an audience grows.
  • Removing AWeber branding requires a Plus plan.
  • Dedicated iOS and Android apps are no longer available.
  • Advanced analytics and automation capabilities vary by plan.
Plans & pricing

AWeber Pricing & Plans

Free

$0
month

Up to 500 subscribers, 3,000 monthly email sends, one list profile and one workflow automation. No credit card required.

Check current pricing →

Lite

$12.49
month, billed annually

Up to 10 times the subscriber count in monthly sends, one list, three landing pages, three automations, three users and one custom segment. Monthly billing starts at $15.

Check current pricing →

Plus

$19.99
month, billed annually

Unlimited lists, landing pages, automations, custom segments and users, plus advanced reporting, sales tracking and removal of AWeber branding. Monthly billing starts at $30.

Check current pricing →

Unlimited

$899
month

For high-volume senders requiring unlimited subscriber capacity and full access to AWeber features, according to AWeber documentation.

Check current pricing →

Pricing may change. Verify current plans on the vendor's website.

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AWeber Competitors & Alternatives

Compare similar products directly, then see which alternatives may make more sense when your requirements differ.

Direct competitors

These products address broadly similar requirements. The descriptions focus on documented reasons a buyer might compare them with AWeber.

Capabilities

AWeber Features

Email Marketing

  • Drag-and-drop email builder
  • HTML email support
  • Email templates
  • RSS-to-email
  • Broadcast scheduling
  • Hosted broadcast archive
  • Dynamic content
  • Email split testing

Automation

  • Workflow automations
  • Autoresponder campaigns
  • Behavioral automation
  • Subscriber tagging
  • Click and open triggers
  • Welcome sequences

Audience Management

  • Subscriber importing
  • Signup forms
  • List profiles
  • Custom fields
  • Basic segments
  • Custom segments
  • Subscriber search and filtering

Landing Pages and Commerce

  • Landing page builder
  • AI landing page builder
  • Product and service sales
  • Subscriptions and payment plans
  • Purchase tagging
  • Sales tracking
  • Domain connection

Analytics

  • Subscriber analytics
  • Message analytics
  • Advanced audience analytics
  • Webpage tracking
  • Email sales tracking
  • Deliverability reporting
  • Split-test reporting

AI Features

  • AI email writer
  • AI subject line assistant
  • AI newsletter assistant
  • AI signup form builder
  • AI data analyst
  • Conversational subscriber management

Integrations and Developer Tools

  • REST API
  • OAuth authentication
  • Webhooks
  • WordPress integration
  • Shopify integration
  • WooCommerce integration
  • PayPal integration
  • Zapier and Pabbly connectivity
Product details

AWeber Specifications

DeploymentCloud-based web application
Mobile accessMobile website
Dedicated mobile appsRetired in May 2023
APIREST API with OAuth and webhooks
Free planUp to 500 subscribers
Free trial14 days for paid plans
Founded1998
Company typePrivately held
HeadquartersDoylestown, Pennsylvania, United States
Support24/7 support on paid plans
Our evidence-based assessment

TechZella Score

A proprietary editorial score based on product capabilities, usability, value, performance, support and user sentiment evidence.

8.3/10Moderate confidence
Features8.5
Ease of Use8.4
Value for Money7.8
Performance8.3
Support8.5
User Sentiment8.4

AWeber provides email creation, automation, landing pages, segmentation, analytics, e-commerce tools, integrations and a REST API. G2 reports a 4.2 out of 5 rating from 649 reviews, with ease of use and automation frequently recognized in review summaries.

Methodology v1.0. The assessment weighs feature coverage (25%), ease of use (15%), value for money (20%), performance (15%), support (10%) and user sentiment (15%), using researched product evidence and verified review evidence where available. It is a TechZella editorial assessment, not a direct user-review average.

Independent review sources

AWeber Ratings & Reviews

Ratings are published by the respective review platforms and may change over time.

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FAQ

Does AWeber have a free plan?
AWeber offers a free plan for up to 500 subscribers and 3,000 monthly email sends.

Does AWeber offer a free trial?
Yes. AWeber advertises a 14-day trial for paid plans.

Does AWeber have an API?
Yes. AWeber provides a REST API using OAuth authentication and also supports webhooks.

What integrations does AWeber support?
AWeber lists integrations including WordPress, Shopify, WooCommerce, PayPal and Facebook, with additional connections available through its integration directory and services such as Zapier and Pabbly.

Can AWeber be used on phones?
Yes. Users can access AWeber through a mobile browser. Dedicated iOS and Android apps were retired in May 2023.