Free
$0
month
Up to 500 subscribers, 3,000 monthly email sends, one list profile and one workflow automation. No credit card required.
Check current pricing →A
AWeber
AWeber is web-based email marketing software for newsletters, subscriber management, automation, landing pages, segmentation, analytics and e-commerce campaigns.
At a glance
Quick Verdict
AWeber provides email creation, automation, landing pages, segmentation, analytics, e-commerce tools, integrations and a REST API. G2 reports a 4.2 out of 5 rating from 649 reviews, with ease of use and automation frequently recognized in review summaries.
Overview
AWeber is a web-based email marketing platform founded in 1998. It supports newsletters, subscriber management, automated campaigns, landing pages, signup forms, segmentation, reporting and e-commerce messaging.
The product targets small businesses, entrepreneurs, agencies, nonprofits and online sellers. AWeber also provides a REST API, webhooks and integrations with services such as WordPress, Shopify, WooCommerce, PayPal and Facebook.
Key Features
AWeber includes a drag-and-drop email builder, HTML email support, templates, RSS-to-email publishing, broadcast scheduling and hosted message archives. Paid plans add advanced analytics, split testing, behavioral automation and branded-link controls.
List-building tools include signup forms, landing pages, subscriber tagging, custom segments and a WordPress plugin. E-commerce features support product sales, subscriptions, payment plans, purchase tagging and sales tracking.
AWeber also offers AI-assisted subject lines, email writing, landing-page creation, newsletter drafting, signup-form creation and conversational access to subscriber and campaign information.
Pricing
AWeber offers a free plan with up to 500 subscribers and 3,000 monthly email sends. The free plan includes one list profile and one workflow automation.
Paid pricing starts at $15 per month for Lite when billed monthly, or $12.49 per month when billed annually. Plus starts at $30 per month monthly, or $19.99 per month annually. AWeber advertises a 14-day trial for paid plans.
AWeber’s documentation also lists an Unlimited plan at $899 per month for high-volume senders. Paid plans require a credit card, while the free plan does not.
Pros & Cons
AWeber’s main strengths include a broad email marketing feature set, a permanent free tier, mobile-responsive web access, third-party integrations, API access and phone, email and chat support on paid plans.
Trade-offs include feature limits on the Lite plan, subscriber-based pricing, branding restrictions on lower tiers and the absence of dedicated mobile apps. AWeber retired its mobile apps in May 2023 and directs users to its mobile website.
Alternatives
Comparable alternatives include Mailchimp, GetResponse, Constant Contact, Kit and Brevo. Mailchimp and Constant Contact are common options for small-business email marketing. GetResponse emphasizes automation and conversion tools. Kit focuses on creators, while Brevo combines email marketing with broader messaging tools.
FAQ
Does AWeber have a free plan?
AWeber offers a free plan for up to 500 subscribers and 3,000 monthly email sends.
Does AWeber offer a free trial?
Yes. AWeber advertises a 14-day trial for paid plans.
Does AWeber have an API?
Yes. AWeber provides a REST API using OAuth authentication and also supports webhooks.
What integrations does AWeber support?
AWeber lists integrations including WordPress, Shopify, WooCommerce, PayPal and Facebook, with additional connections available through its integration directory and services such as Zapier and Pabbly.
Can AWeber be used on phones?
Yes. Users can access AWeber through a mobile browser. Dedicated iOS and Android apps were retired in May 2023.
Features
Email Marketing
- Drag-and-drop email builder
- HTML email support
- Email templates
- RSS-to-email
- Broadcast scheduling
- Hosted broadcast archive
- Dynamic content
- Email split testing
Automation
- Workflow automations
- Autoresponder campaigns
- Behavioral automation
- Subscriber tagging
- Click and open triggers
- Welcome sequences
Audience Management
- Subscriber importing
- Signup forms
- List profiles
- Custom fields
- Basic segments
- Custom segments
- Subscriber search and filtering
Landing Pages and Commerce
- Landing page builder
- AI landing page builder
- Product and service sales
- Subscriptions and payment plans
- Purchase tagging
- Sales tracking
- Domain connection
Analytics
- Subscriber analytics
- Message analytics
- Advanced audience analytics
- Webpage tracking
- Email sales tracking
- Deliverability reporting
- Split-test reporting
AI Features
- AI email writer
- AI subject line assistant
- AI newsletter assistant
- AI signup form builder
- AI data analyst
- Conversational subscriber management
Integrations and Developer Tools
- REST API
- OAuth authentication
- Webhooks
- WordPress integration
- Shopify integration
- WooCommerce integration
- PayPal integration
- Zapier and Pabbly connectivity
Specifications
| Deployment | Cloud-based web application |
|---|---|
| Mobile access | Mobile website |
| Dedicated mobile apps | Retired in May 2023 |
| API | REST API with OAuth and webhooks |
| Free plan | Up to 500 subscribers |
| Free trial | 14 days for paid plans |
| Founded | 1998 |
| Company type | Privately held |
| Headquarters | Doylestown, Pennsylvania, United States |
| Support | 24/7 support on paid plans |
Demo & Screenshots
Screenshots are not available yet.TechZella will add verified product images when suitable official screenshots are found.
Our evidence-based assessment
TechZella Score
A proprietary editorial score based on product capabilities, usability, value, performance, support and user sentiment evidence.
8.3/10Moderate confidence
AWeber provides email creation, automation, landing pages, segmentation, analytics, e-commerce tools, integrations and a REST API. G2 reports a 4.2 out of 5 rating from 649 reviews, with ease of use and automation frequently recognized in review summaries.
Methodology v1.0. This is a TechZella editorial assessment, not a direct user-review average.
Pricing
Lite
$12.49
month, billed annually
Up to 10 times the subscriber count in monthly sends, one list, three landing pages, three automations, three users and one custom segment. Monthly billing starts at $15.
Check current pricing →Plus
$19.99
month, billed annually
Unlimited lists, landing pages, automations, custom segments and users, plus advanced reporting, sales tracking and removal of AWeber branding. Monthly billing starts at $30.
Check current pricing →Unlimited
$899
month
For high-volume senders requiring unlimited subscriber capacity and full access to AWeber features, according to AWeber documentation.
Check current pricing →Pricing may change. Verify current plans on the vendor's website.
Pros & Cons
Pros
- Permanent free plan supports up to 500 subscribers.
- Combines newsletters, automation, landing pages and e-commerce tools.
- Provides REST API access, webhooks and many third-party integrations.
- Offers phone, email and chat support on paid plans.
- Includes AI-assisted writing, subject lines, newsletters and landing pages.
Cons
- Lower-priced Lite plans limit lists, automations, landing pages, users and segments.
- Subscriber-based pricing can become more expensive as an audience grows.
- Removing AWeber branding requires a Plus plan.
- Dedicated iOS and Android apps are no longer available.
- Advanced analytics and automation capabilities vary by plan.
Alternatives
Kit
Top Competitors
Kit
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