Campaign Monitor

Campaign Monitor is a web-based email marketing platform operated by Marigold. It supports email design, subscriber management, audience segmentation, automated journeys, transactional messages, and campaign reporting.

The company was founded in 2004 and originated in Australia. Its current LinkedIn company profile lists Nashville, Tennessee, as its headquarters and identifies the organization as Campaign Monitor by Marigold.

The platform is aimed at small businesses, nonprofits, marketing teams, agencies, publishers, retailers, and organizations that need recurring email communications.

Campaign Monitor includes a drag-and-drop email builder, customizable templates, custom HTML templates, signup forms, segmentation, personalization, A/B testing, and real-time reporting.

Automation capabilities include drip campaigns, pre-built customer journeys, subscriber activity triggers, abandoned-cart workflows through supported integrations, and transactional email functionality.

Its newer Marketing Studio tools provide AI-assisted email creation, brand setup, creative generation, translation, and social-post creation. Access depends on the selected plan, with limited trial access on some lower tiers.

Campaign Monitor supports integrations for Salesforce, Shopify, WordPress, Intercom, Unbounce, Facebook Lead Ads, and Zapier. The official integration directory also lists additional CRM, e-commerce, analytics, form, and workflow connectors.

The Campaign Monitor API version 3.3 provides endpoints for accounts, campaigns, clients, journeys, lists, segments, subscribers, templates, transactional email, and webhooks.

Campaign Monitor uses subscriber-based pricing for its recurring plans. The official pricing page currently lists Lite, Essentials, and Premier plans, with features and sending limits changing by plan and subscriber count.

Third-party pricing information lists Lite plans starting at $12 per month. The exact amount depends on the number of active subscribers and selected billing configuration.

The platform offers a 30-day free trial with up to 500 contacts and a 500-email sending limit. The trial is limited and does not represent a permanent free plan.

Essentials provides unlimited campaign sends and expanded access to automation, analytics, AI features, and support. Premier adds higher-level features such as advanced testing and additional optimization capabilities, subject to the applicable plan terms.

Campaign Monitor offers a polished email editor, broad campaign functionality, subscriber segmentation, automation, transactional messaging, and API access.

Its main trade-offs are subscriber-based pricing, plan-dependent access to advanced tools, and the absence of a verified permanent free tier. Some integrations may also require third-party services or separate configuration.

Comparable products include Mailchimp for general email marketing, Klaviyo for e-commerce-focused customer data and automation, ActiveCampaign for broader marketing automation, Constant Contact for small-business communications, and Brevo for email, SMS, and transactional messaging.

Does Campaign Monitor have a free plan?
No permanent free plan was verified. Campaign Monitor offers a limited 30-day trial with 500 contacts and 500 email sends.

Does Campaign Monitor provide an API?
Yes. The current public documentation identifies API version 3.3 and covers campaigns, lists, subscribers, journeys, templates, transactional email, and webhooks.

What platforms does Campaign Monitor support?
Campaign Monitor is primarily a web application. It also provides an API and integrations for services such as Shopify, Salesforce, WordPress, Intercom, and Zapier.

Who is Campaign Monitor best suited for?
It is suited to businesses, nonprofits, publishers, agencies, and marketing teams that need designed email campaigns, subscriber management, automation, and reporting.

Can Campaign Monitor send transactional emails?
Yes. Transactional email is available, with limits and access depending on the selected plan.