Shopify Plus, one-year term
$2,500
month
Published U.S. subscription price for a one-year Shopify Plus term.
Check current pricing →S
Shopify Plus
Shopify Plus is Shopify's enterprise commerce platform for high-volume brands, B2B operations, multi-market selling, and advanced checkout customization.
Editorial overview
Aggregated Overview
Shopify Plus provides enterprise checkout extensions, B2B catalogs, higher API capacity, headless commerce tools, automation, international selling, and priority support. Its main limitation is enterprise pricing and the need for development work for complex customizations.
This profile combines documented product information and independent evidence where available. It is not a hands-on test unless TechZella explicitly identifies one.
Overview
Shopify Plus is Shopify’s enterprise commerce offering. Shopify launched the product in February 2014 for rapidly growing merchants and larger businesses requiring additional support, customization, and API capacity.
The platform supports online stores, B2B commerce, international markets, headless storefronts, retail locations, and custom integrations. It uses Shopify’s hosted infrastructure while extending checkout, automation, developer, and organizational controls.
Shopify Plus is best suited to brands operating several markets, channels, or storefronts. It can also fit merchants that need native B2B catalogs, advanced checkout logic, or integration with ERP, CRM, PIM, OMS, and fulfillment systems.
Shopify Plus Decision Snapshot
A quick way to understand who this product may suit, where its limits matter, and which facts are most relevant before you compare alternatives.
Platforms
Android, API, Headless, iOS, Point of Sale, Web
TechZella assessment
8.4/10
Shopify Plus Pros & Cons
Pros
- Hosted infrastructure reduces direct server-management requirements.
- Advanced checkout extensibility supports custom business logic and user interface components.
- Native B2B features include unlimited catalogs and company-specific catalog assignments.
- Broad API, app, headless, and integration options support complex commerce stacks.
- Includes 24/7 priority support and access to Shopify Plus partner resources.
Cons
- The published subscription price is high compared with standard Shopify plans.
- Complex customizations often require developers or Shopify Plus partners.
- Additional costs may apply for apps, implementation, payment processing, themes, and integrations.
- Some specialized enterprise workflows still require external ERP, OMS, CRM, or custom systems.
- Platform-specific APIs and extension rules can constrain certain implementation approaches.
Shopify Plus Pricing & Plans
Shopify Plus, three-year term
$2,300
month
Published U.S. subscription price for a three-year Shopify Plus term.
Check current pricing →Shopify Plus trial
$399
month
Paid trial for eligible merchants. Shopify states that the trial lasts one or two months, depending on store status.
Check current pricing →Pricing may change. Verify current plans on the vendor's website.
Shopify Plus Competitors & Alternatives
Compare similar products directly, then see which alternatives may make more sense when your requirements differ.
Direct competitors
These products address broadly similar requirements. The descriptions focus on documented reasons a buyer might compare them with Shopify Plus.
Shopify Plus Features
Commerce Operations
- Online storefront management
- Multi-market commerce
- Multi-store and expansion-store support
- Omnichannel retail through Shopify POS
- Unlimited staff accounts on the Plus plan
B2B Commerce
- Company and company-location accounts
- Unlimited B2B market catalogs
- Direct catalogs for companies and company locations
- Payment terms and deposits
- Partial payments and payment requests
- B2B checkout customization
Checkout and Conversion
- Checkout editor and branding controls
- Checkout UI extensions
- Shopify Functions
- Payment and delivery customization
- Custom discount logic
- Shop Pay support
Automation
- Shopify Flow workflows
- Launchpad scheduling for promotions and launches
- Order and fulfillment automation
- Custom business logic through Function APIs
Developer Tools
- GraphQL Admin API
- GraphQL Storefront API
- REST Admin API resources
- Hydrogen headless storefront framework
- Shopify CLI
- Checkout, customer account, POS, and admin extensions
Integrations
- Shopify App Store integrations
- ERP and CRM connectivity
- PIM, OMS, WMS, and 3PL integrations
- Accounting and fulfillment integrations
- iPaaS and custom API integrations
Support and Enterprise Services
- 24/7 priority support
- Shopify Plus Certified App Partners
- Shopify Plus Partner ecosystem
- Feature test-drive environments
- Increased API resources
Shopify Plus Specifications
| Deployment | Cloud-based SaaS |
|---|---|
| Product type | Enterprise ecommerce platform |
| Primary interface | Web browser |
| API | GraphQL Admin API, GraphQL Storefront API, REST Admin API, Shopify Functions, extension APIs |
| Headless commerce | Hydrogen and Storefront API |
| B2B support | Native B2B features with Plus-exclusive catalog and payment capabilities |
| Integrations | Apps, direct integrations, iPaaS providers, ERP, CRM, PIM, OMS, WMS, 3PL, accounting, and fulfillment systems |
| Free trial | No free trial; eligible merchants can receive a paid one- or two-month trial |
| Support | 24/7 priority support |
| Launch date | February 4, 2014 |
Our evidence-based assessment
TechZella Score
A proprietary editorial score based on product capabilities, usability, value, performance, support and user sentiment evidence.
8.4/10Moderate confidence
Shopify Plus provides enterprise checkout extensions, B2B catalogs, higher API capacity, headless commerce tools, automation, international selling, and priority support. Its main limitation is enterprise pricing and the need for development work for complex customizations.
Methodology v1.0. The assessment weighs feature coverage (25%), ease of use (15%), value for money (20%), performance (15%), support (10%) and user sentiment (15%), using researched product evidence and verified review evidence where available. It is a TechZella editorial assessment, not a direct user-review average.
Shopify Plus FAQs
Answers begin with the clearest available response, followed by the context that helps you act on it.
Does Shopify Plus have a free trial?
Shopify documents a paid trial for eligible merchants, lasting one or two months. The published U.S. price is $399 per month.
What platforms does Shopify Plus support?
Shopify Plus is primarily a web-based SaaS platform. Its APIs support custom web, mobile, headless, and application experiences, while Shopify also provides iOS and Android development libraries.
Does Shopify Plus provide an API?
Yes. Shopify provides GraphQL Admin and Storefront APIs, REST Admin resources, Shopify Functions, checkout extensions, and other developer tools. Plus also provides additional API resources and supports requests for increased rate limits.
What integrations are available?
Merchants can connect ERP, CRM, accounting, PIM, OMS, WMS, 3PL, fulfillment, marketing, and analytics systems through apps, direct integrations, iPaaS providers, or custom APIs.
Is Shopify Plus suitable for B2B?
Yes. Plus supports company accounts, company locations, catalogs, direct company catalog assignments, payment terms, deposits, partial payments, and customized B2B checkout experiences.
Who should consider Shopify Plus?
It is designed for high-volume brands and larger merchants that need enterprise support, multiple markets, advanced checkout control, B2B commerce, or extensive integrations.
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