The Standard plan includes two channels, with additional channels priced separately.
Teams routing multiple inboxes, chats, or social messaging channels should include those channel charges in their budget.
Evidence source ↗
GrooveHQ
Groove Classic is a hosted customer-support help desk with a shared inbox, knowledge base, live chat, reporting, and integrations. The product remains available under its former Groove name.
6 key claims verifiedOur editorial team checked this profile against vendor documentation, pricing information, product documentation. Supported by 4 documented sources.
Editorial overview
Aggregated Overview
The product combines shared inbox, knowledge base, chat, reporting, and integrations. G2 lists 195 reviews and a 4.6 rating, but publicly accessible excerpts do not support a detailed analysis of recurring review themes. Pricing includes per-seat plans and separately priced channels.
This profile combines documented product information and independent evidence where available. It is not a hands-on test unless TechZella explicitly identifies one.
Overview
Groove Classic is a customer-support help desk built around a shared inbox. Its product page lists a knowledge base, live chat, reporting, and tools for assigning and collaborating on conversations.
The vendor now operates under the Helply name and says Groove Classic remains available as a separate product. Existing customers keep their accounts and do not need to migrate to Helply.
GrooveHQ Decision Snapshot
A quick way to understand who this product may suit, where its limits matter, and which facts are most relevant before you compare alternatives.
Best suited to
Small support teams seeking a shared inbox with a knowledge base, live chat, and team reporting in one hosted help desk.
Look elsewhere if
Teams requiring a public self-serve free plan, extensive included channels, or AI-first support automation should compare alternatives and verify the current plan details, and should evaluate alternatives such as Help Scout instead.
Platforms
Android, API, iOS, SaaS, Web
TechZella assessment
7.8/10
GrooveHQ — What Sets It Apart?
These are the product-specific differences that may matter when deciding whether the software fits your workflow. They are based on documented evidence rather than a universal ranking.
- The product keeps the shared-inbox help desk available as Groove Classic while the vendor develops Helply as a separate, AI-first product.
- The same service combines shared inbox, help-center publishing, live chat, and reporting.
- The pricing FAQ specifies plan-based included channel counts and separately priced additional channels.
GrooveHQ Pros & Cons
Pros
- Combines shared inbox, knowledge base, live chat, and reporting.
- Provides documented API access, webhooks, and integrations with common business tools.
- Offers mobile apps for iOS and Android.
- The vendor says existing Groove customers do not need to migrate to Helply.
Cons
- The Standard plan includes only two channels and has a 25-teammate limit.
- Additional channels and Lite Users have separate charges.
- The public pricing page does not disclose the free-trial duration.
- GrooveHQ.com redirects to Helply, which can make the Classic product less immediately apparent to new buyers.
GrooveHQ Gotchas & Operational Limits
These are documented constraints or practical friction points that may matter before you adopt the product.
The main groovehq.com site redirects to Helply, while Groove Classic remains a distinct product.
Prospective buyers should confirm they are signing up for Groove Classic rather than Helply, which targets a different support model.
Evidence source ↗The pricing FAQ says cancellation requires contacting support.
Buyers should check the cancellation process and any applicable account terms before subscribing.
Evidence source ↗GrooveHQ Pricing & Plans
Standard
$35 per user
month
Monthly billing. Annual option is $336 per user per year, equivalent to $28 per month. Includes two channels.
Check current pricing →Plus
$55 per user
month
Monthly billing. Annual option is $528 per user per year, equivalent to $44 per month. Includes five channels.
Check current pricing →Pro
$80 per user
month
Monthly billing. Annual option is $768 per user per year, equivalent to $64 per month. Includes 25 channels.
Check current pricing →Free trial
Free
The official page offers a free trial but does not state its duration.
Check current pricing →Pricing may change. Verify current plans on the vendor's website.
GrooveHQ Competitors & Alternatives
Compare similar products directly, then see which alternatives may make more sense when your requirements differ.
At a glance
Customer Service Software| Decision factor | GrooveHQ | Help Scout | Helply |
|---|---|---|---|
| Core scope | Shared inbox, knowledge base, live chat, and reporting are included in Groove Classic plans. | Help Scout offers a shared inbox, Docs knowledge base, live chat, and reporting, with a permanent Free plan. Source ↗ | Helply is positioned as an AI-first support platform combining AI agents, help desk, and knowledge base. Source ↗ |
| Pricing model | Groove Classic charges per user, with monthly Standard, Plus, and Pro plans at $35, $55, and $80 per user. | Help Scout lists a Free plan and paid per-user Standard, Plus, and Pro subscriptions. Source ↗ | The vendor describes Helply's pricing as based on successful AI outcomes rather than Groove's standard per-seat model. Source ↗ |
| Additional charges | Groove charges $10 per additional channel monthly and separately prices Lite Users. | Help Scout charges for additional inboxes and Docs sites beyond plan allowances; its AI Answers feature has per-resolution pricing. Source ↗ | Not documented |
| Best-fit audience | The Classic product page describes a simple shared-inbox help desk for small teams. | Not documented | The vendor says Helply is designed primarily for B2B technology companies. Source ↗ |
Only factors supported by the available research are shown. The comparison is descriptive, not a ranking.
Direct competitors
These products address broadly similar requirements. The descriptions focus on documented reasons a buyer might compare them with GrooveHQ.
GrooveHQ Features
Shared inbox
- Conversation assignment
- Collision detection
- Internal notes and @mentions
- Saved replies
- Multiple inboxes
Customer self-service and messaging
- Knowledge base
- Live chat
- Web widget
- Help-center branding and custom domain
Workflow and reporting
- Rules and automations
- Snooze and send later
- Conversation reporting
- Knowledge-base analytics
Integrations and development
- 40+ native integrations listed in plan comparison
- API access
- Webhooks
- Zapier access
AI assistance
- AI assist and conversation summaries on eligible plans
- AI sentiment and tag suggestions on eligible plans
- Groove Copilot add-on
Demo & Screenshots
GrooveHQ Specifications
| Product status | Groove Classic remains active; Helply is a separate product. |
|---|---|
| Deployment | Hosted SaaS |
| Supported mobile platforms | iOS and Android |
| API | API access and webhooks; plan-based rate limits listed as 200, 400, and 800 calls per minute. |
| Standard teammate limit | 25; Plus and Pro list unlimited teammates. |
| Included channels | Standard: 2; Plus: 5; Pro: 25. |
| Free trial | Available; public page does not specify duration. |
| Payment methods | Credit card, according to the billing FAQ. |
Deployment & System Footprint
Verified installation, hosting, administration, or environment details that can affect implementation.
| Installation or hosting | Groove Classic is accessed through a Groove account URL and offers a hosted web product; the public pricing page does not list a self-hosted edition. Source ↗ |
|---|
Migration & Lock-In
Documented portability, standards, export, or switching considerations. No switching-cost score is shown unless the evidence supports one.
Data portability
The pricing FAQ lists data export on all three plans. Groove's API guidance also describes importing ticket and customer data and exporting conversation history.
Evidence source ↗Brand transition
The vendor says existing Groove accounts, data, pricing, workflows, and login URLs remain in place; it does not require migration to Helply.
Evidence source ↗Our evidence-based assessment
TechZella Score
A proprietary editorial score based on product capabilities, usability, value, performance, support and user sentiment evidence.
7.8/10Moderate confidence
The product combines shared inbox, knowledge base, chat, reporting, and integrations. G2 lists 195 reviews and a 4.6 rating, but publicly accessible excerpts do not support a detailed analysis of recurring review themes. Pricing includes per-seat plans and separately priced channels.
Methodology v1.0. The assessment weighs feature coverage (25%), ease of use (15%), value for money (20%), performance (15%), support (10%) and user sentiment (15%), using researched product evidence and verified review evidence where available. It is a TechZella editorial assessment, not a direct user-review average.
Editorial transparency
Our Review Methodology
Key claims are linked to the sources used to verify them. This evidence record is separate from third-party user ratings.
TechZella evaluates software using documented product capabilities, pricing information, usability and value considerations, independent user evidence where available, and competitive context. The assessment is an editorial review, not a hands-on test unless one is explicitly identified. Our editorial assessment is based on 4 documented sources.
What TechZella adds
- The product keeps the shared-inbox help desk available as Groove Classic while the vendor develops Helply as a separate, AI-first product.
- The same service combines shared inbox, help-center publishing, live chat, and reporting.
- The pricing FAQ specifies plan-based included channel counts and separately priced additional channels.
Important limitations
- The Standard plan has a 25-teammate limit and includes two channels; higher limits require Plus or Pro.
- Additional channels and Lite Users have separate charges.
- The vendor's main GrooveHQ domain redirects to Helply, so new customers must use the Classic Groove product page.
Evidence-backed claimsGroove Classic is still available as a separate product from Helply. Groove Classic offers Standard, Plus, and Pro plans. Groove supports API access and webhooks. Groove Classic supports mobile applications for iOS and Android. Groove Classic offers a free trial. Groove provides integrations including Shopify, Stripe, Trello, Salesforce, HubSpot, Slack, and Zapier.
The vendor says Groove Classic remains active, has ongoing support, and does not require migration to Helply.
View source ↗Verified 2026-10-29The product page lists the three plans and monthly per-user prices, plus annual totals and monthly equivalents.
View source ↗Verified 2026-10-29The billing FAQ lists API access and webhooks across plans, with API request limits varying by plan.
View source ↗Verified 2026-10-29The plan comparison lists iOS and Android mobile apps as available across plans.
View source ↗Verified 2026-10-29The official Classic product page has a Start free trial option. It does not specify the trial's duration on that page.
View source ↗Verified 2026-10-29The vendor's integration guide names these services and describes examples of their use.
View source ↗Verified 2026-10-29GrooveHQ FAQs
Answers begin with the clearest available response, followed by the context that helps you act on it.
Is GrooveHQ still available?
Yes. The vendor says Groove Classic remains active and is not being sunset.
Does Groove offer a free trial?
Yes. The official Groove Classic page offers a free trial, but does not specify its duration.
Does Groove have an API?
Yes. Groove documents API access and webhooks; its pricing FAQ lists different request limits by plan.
Does Groove have mobile apps?
Yes. The plan comparison lists iOS and Android apps.
Does Groove require migration to Helply?
No. The vendor says Groove customers keep their existing accounts, data, and workflows.
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